We Help Executives Understand Strategy

We provide executives around the world with a common language and the tools they need to create, communicate, and implement a solid “business” strategy from scratch. Our framework is the result of extensive decade-long research where we dissected the most popular strategy frameworks out there…
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Strategy Resources

Strategy Glossary

A strategy glossary with over 100 terms and short cases. Learn the most commonly used strategy terms.

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Strategist's Toolkit

A collection of useful strategy tools and templates for strategy practitioners, executives and consultants.

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Watch a Video

Watch this 30-minute video where Sun Wu summarizes his most important strategy and innovation ideas.

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